PPC Advertising Nottingham

Analysing and Refining PPC

We regularly review your Google Ads campaign and make adjustments to improve performance. Our reporting focuses on advertising costs, engagement and tracked enquiries or sales.
Here is a snippet of some of the statistics we review:

Conversions and Cost per Enquiry: Where tracking is available, we measure enquiries or sales and their cost to assess how effectively your campaign is using its budget.
Average Cost per Click: This allows us to see which clicks are costing the most and those that can provide the best ROI and target campaigns accordingly.
Click Through Rate: Click-through rate is the number of clicks divided by the number of impressions, expressed as a percentage. It helps us assess how effectively your adverts engage the people who see them.

Google Remarketing

Remarketing allows you to reconnect with people who have previously visited your website. Where suitable for your campaign, it helps keep your business visible and encourages potential customers to return.

PPC Planning and Strategy

After reviewing your target markets we can devise a long-term PPC strategy that frequently leads to consumers contacting you or converting.

PPC

All Budgets

We can provide a service to suit all budgets that still deliver first-class results.
Google Ads helps your business reach potential customers searching for your products or services. We research relevant keywords and locations and manage your campaign around your objectives and budget. You pay when someone clicks on your advert.

Full Flexibility

With our flexible PPC package, you have total control. You can halt, postpone or commence your campaign at any point. You can also schedule ads so they run when your target market is most likely to be searching for your products or services.
Contact KW Design Nottingham to find out how we can fine-tune your campaign and get the most out of your PPC.

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Complements SEO

PPC can generate enquiries while your SEO develops. Using both channels can help your business reach more potential customers and provide useful insights into the searches that lead to enquiries.

Analytical Reports

By using campaign reporting we can refine your campaign as needed.

Campaign Setup

With a professionally designed campaign, we can help improve your conversions and run a PPC campaign that maximises your ROI.

Target Driven

Our PPC campaigns target specific keywords and phrases at the times they are most often searched.